For brands

UGC that drives installs, not just views

Lever runs cleared creators on formats tuned to your product — series built to convert. Spots are limited so every campaign gets real ops.

Cleared creators

Cleared creators + briefs — not an open free-for-all dumping low-quality posts on your brand.

Formats that convert

Vocaloco’s roast series is the proof: hooks aligned to the product, not random viral bait.

Pay for performance

Campaign budgets tied to views with caps you control. Scale what works.

Waitlist

Spots are limited. Get in line.

Tell us about your app. We’ll reach out when we can take the next brand on.

FAQ

Brand questions

What does Lever do for brands?

We run conversion-first UGC series for apps — creators cleared through Creator HQ, formats tuned to your product, and performance tracking so you scale what actually installs.

How is this different from paying for views only?

Views are the scoreboard; installs are the game. We align hooks and CTAs to your product — Vocaloco hitting #53 off its first 5M views is the proof — instead of chasing empty reach.

Who makes the content?

Cleared creators in Creator HQ — not a random open marketplace. You get volume with a quality floor, plus ops so posting doesn’t die after week two.

What does pricing look like?

Performance-style campaigns (CPM / view-based budgets) with clear caps. Exact rates depend on niche, geo gates, and goals — join the waitlist and we’ll scope it.

How fast can we launch?

Once you’re off the waitlist: brief → creator match → first posts in days, not months. We keep brand onboarding tight on purpose.

Do you only work with consumer apps?

Consumer apps are the core (we ship our own). If you have a product that converts from short-form demo + hook, you’re in range — tell us on the waitlist form.